
正文志记 猪什汤 @ 207 jalan besar road

In this old shophouse along jalan besar road, houses an established local brand, 正文志记 pig organ's soup eatery. The design brief was to inject a new lease of life and youth into the brand, and this message has to follow through in terms of their food presentation, counter services, marketing as well as the interior design of the space.
And so, a continuously-curved counter with extra broadness is designed to serve both as the cashier point as well as a serving counter where customers can slide their serving trays along the surface and collect their food as like what is considered a norm in fast food chain.
As an expression to revive the old spirit of the shophouse but also introduce a more contemporary identity, partial false ceiling works are done in huge curves and layers to facilitate the housing of downlights and echo the shape of the serving counters. The rest of the ceiling is scrapped off its thick coats of old paints to reveal the cemented look. Its an effort to attempt the same kind of effect as like the main hall in the new majestic hotel.

Originally proposed lamps in the space are actually a group of 22 hanging light globes in 3 different sizes, hanging in random lengths, which i thought would be better in relating the kind of vibrancy and fun that i interpreted from the brief. Unfortunately, this installation of lamp was taken down eventually because of a change in mind/ direction from the management team...
The new group of lamps look old-school but appropriate however i feel it evokes a rather "quieter" feel in the space, its like you wanna try out something new and unique but lacking in courage to go all the way out! haha.

for those who are familiar with my works, i have once again adopted the use of these retro wall tiles ; this time round in a uniform display of baby blue colour & matching wooden homogeneous tiles in light straw colour. clean and neat?

the outlet has a soft launch a few hours ago, i tried their soup, its quite good, haha.
TRY IT OUT! :P

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